(RVOE) as set forth by Ministerial Agreement No. 15018, published in the Official Journal of the Federation on November 29, 1976.
In Marketing you learn to design commercial strategies with social commitment. You propose creative solutions, and identify business opportunities.
You create and innovate companies, goods and/or services. You identify needs and create satisfiers. You add value to interdisciplinary teams in Professional Application Projects, which prepare you with a global vision and a thorough mastery of market elements. If you're interested in business, brands, advertising and market strategies, this program is for you.
After you graduate from Marketing you can work in any national or multinational company or organization, in marketing or advertising agencies, or at business consulting firms. You can manage commercial exchange processes in your own company. You can conduct research and contribute to the formation of future professionals as a teacher. You also open the doors to studying a graduate program anywhere in the world.
Projects of Professional Application (PAP)
The Projects of Professional Application are projects of entail with the society, proposed by the ITESO and chords to the study plan of your academic program, across which you collaborate with other students and can apply your knowledge or competitions partner - professional in a actual scene with external addressees to the university, already be communities or institutions, to raise solutions that improve the quality of life of others and reaffirm the social commitment of your profession.